At its height, it
registered 1.2 million tweets a day, and was not only the most popular
hashtag in Arabic, but the 16th most popular in any language.
Somewhat unexpectedly,
the campaign, which hints at a financially aggrieved populace, comes out
of one of the world's wealthiest nations: Saudi Arabia.
"There's a feeling among
some people that I guess you could characterize as anger. Others are
disappointed, some think it's a question of (the Saudi government's)
priorities," says Fahad Nazer, a Saudi political analyst with JTG Inc.
Poverty in Saudi challenges many people's assumptions, including some Saudis.
Fahad Nazer, JTG Inc.
Fahad Nazer, JTG Inc.
The anger he refers to is
fueled by growing unemployment and frustration at government spending.
Nazer notes that the campaign gained particular traction following the
Saudi government's announcement that it would give financial aid to Egypt's military regime.
"The government is giving handouts to Egypt, Jordan and Tunisia, and using a third of the country's budget for this year to pay for the Riyadh metro.
Meanwhile, Saudi's are paying most of their salary on rent, private
schools, private hospitals -- because public ones aren't good -- while
salaries have practically stayed the same," laments Manal Al Sharif,
a Saudi activist who gained notoriety for posting video of herself
driving on YouTube. She is also one of the country's most vocal
tweeters.
"There's a long list of things that are wrong," she adds.
Unemployment is higher
than one might suspect in the oil-rich nation. Though official figures
are hard to come by, there are approximately 1.8 million Saudis enrolled
with Hafiz -- the country's unemployment benefits program -- according
to Adam Coogle, a Middle East researcher with Human Rights Watch.
#الراتب_مايكفي_الحاجة Poverty in Saudi Arabia pic.twitter.com/NS7yuEci4o
— Šā3Đ (@sa3d2013) July 29, 2013
The campaign has also
drawn attention to a topic that was once considered taboo: Saudi
poverty. Accompanying many of the tweets are images and video supposedly
depicting Saudis living in squalor; some show Saudi's beggar class
while others reveal the existence of Saudi shanties.
Lynsey Addario, a photographer who documented Saudi poverty in Riyadh for Time Magazine, recalls how the assignment challenged her expectations.
"What you see on the
surface are the shiny buildings and the shopping malls and the new
universities being built -- the wealthy side. I was actually quite
shocked when we went to the slums," she says. She recounted families
struggling to pay the bills, and living in single-story, cockroach
infested houses in the heart of Saudi Arabia's capital.
"Poverty in Saudi
challenges many people's assumptions, including some Saudis'," admits
Nazer. Poverty and unemployment are particularly rife among Saudi youths
(Coogle estimates they make up anywhere between 18 and 35% of the
unemployment rate), and even more so among women.
According to English-language newspaper the Saudi Gazette, an annual report put
out earlier this year by the Ministry of Labor showed Saudi men in the
private sector earn an average of $1,516, with women staffers pulling in
half that sum. Al Sharif notes that working women are at a further
disadvantage due to the many practices that are banned to them.
"A woman in Saudi is
dependent on men to do just about everything in her life. If a man
doesn't exist, she will have to pay for those services she can't do
herself, like driving a car, starting her own business or going to
court," she notes.
Despite its popularity,
the campaign has attracted critics who argue Saudis are already too
reliant on their government. Nazer himself notes that the campaign risks
oversimplifying what is actually a very complex issue.
Several factors, he
argues, have fed unemployment, including a population explosion -- since
the '70s, Saudi has grown from 6 million people to nearly 20 million,
with an additional 10 million expats competing with nationals for jobs.
Adding to the problem is the fact that in the past, many Saudis chose to
study religion and languages -- areas for which there is little demand.
"It's a complex
situation, as is true of any economy. People who try to trivialize or
simplify it miss a lot of variables," says Nazer.
Regardless of where one
stands on the issue, what's been particularly surprising is the
willingness of Saudis -- who traditionally value cultural privacy -- to
air their grievances in an international forum.
"It's true, we are a
very private nation, and we don't want the rest of the world to know
anything about us," admits Al Sharif. However, she says, it's a price
many Saudis are willing to pay.
"Saudis are realizing
that you can't isolate yourself from the rest of the world, because the
only way we can communicate and read each other's views is through
social media. It's our kind of parliament, where we can go and debate,
and do things we can't do in the real world."
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